Waiting for the Penny to Drop
I was reading the text of an interview with a prominent retailer in Ireland (in business for over 40 years) who has a number of outlets – he was talking about the current sta
JFK – the back garden speech and Social Media Magic!
“And so, my fellow Americans: ask not what your country can do for you – ask what you can do for your country. My fellow citizens of the world: ask not what America wil
Barack Obama and his “Penny Drop” Social Media moment
If you are in any doubt or need further convincing about the value of Social Media we might ask Barack Obama, the leader of the free world, the first ever "social media" President
Happy 5th Birthday Twitter – Valuable or Waste of time?
Twitter is like a radio station, you tune it in by following who you want - find the channels that you like. If someone is annoying you, don't follow them, block them, change the c
Sniper Marketing
If you throw enough mud at a wall then eventually some will stick! - you have often heard that expression and when it comes to advertising and in particular at a time when most peo
What do you think of me?
“What do you think of me?” is a strange question to ask anyone but every day we are putting ourselves out there in the firing line and whether you like it or not, people will j
The Irish Bank Robber and Facebook
When the renowned Irish American bank robber, Willie Sutton was arrested having been caught after one of his many bank heists he famously gave the following response to journalist
How to find new customers for your business?
The use of Social Media is a terrific way of finding new customers for your business

