ara Shoes launch Autumn/Winter 2013 collection. Temperatures may be dropping but ara Feet don’t feel the Cold!

Now that the temperatures are dropping after the extended Indian summer of 2013, the exciting new A/W collection from top German shoe brand ara Shoes are arriving in stores throughout Ireland.  For six decades ara has been renowned for a wide variety of shoe fashions of the highest quality, combining attractive design with perfect fit and reasonable pricing.  With up to 130 different processes for each footwear design, the brand is famous for tailoring footwear to suit men and women who are on their feet for most of the day with shoes that are virtual 3D works of art and design. From must-have fashion focussed winter shoes to stylish winter boots, ara delivers all you could possibly need in footwear this season.

This new season collection has variety written all over it as ara delivers the influence of tradition and the fashion of the future in one impressive Autumn/Winter collection set off to perfection by deep dark colours.

Materials such as cashmere, silk, angora, fur and leather are prominent in the new fashionable collection and are brought to life by on-trend styles embracing simple elegance, punk and biker chic. 

In keeping with ara’s heritage, the boots, half-boots, ankle-boots and lace-up booties presented in the collection deliver a well-balanced mix of fashion and comfort, without compromising on either. At the same time, sporty slip-ons, lace-ups and shoes with hook-and-loop fasteners play a prominent role, allowing ara women and men to choose from an extensive footwear range that is fully in tune with the latest trends in outerwear fashion.

Function and fit have always been core competencies associated with ara. Therefore, it comes as no surprise that this season’s collection is another paradigm of comfort – thanks to memory foam and exchangeable insoles with and without gel inserts. Genuine leather, lambskin and virgin wool linings, as well as premium winter-warm linings, keep feet cosy even in sub-zero temperatures. Many of the styles are also equipped with Gore-Tex technology – for warm and dry feet in damp weather.

Taking inspiration from trend setters in the great metropolitan cities of the world, ara makes sure that this new Autumn/Winter collection reflects the wishes and expectations of the fashion conscious yet practical winter customer.

This new collection is available from stockist nationwide.  For stockist information and more details on the collection visit

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