Google Adwords and when you should try other forms of “Sniper” Advertising
I am a big fan of Google Advertising used as part of marketing campaigns for our clients fishing for new customers – the Google Adwords platform is really valuable and I of
Some simple LinkedIn Tips
I just completed some interesting training for a large company who are trying to get to grips with LinkedIn. I found that while most of the team were all signed up to the platform
Barack Obama and his “Penny Drop” Social Media moment
If you are in any doubt or need further convincing about the value of Social Media we might ask Barack Obama, the leader of the free world, the first ever "social media" President
The Business Social Media Dilemma
It goes like this - as a PR company who always takes a broad "holistic" approach to communications we know and clearly understand the benefit of Social Media for our clients, in fa
Happy 5th Birthday Twitter – Valuable or Waste of time?
Twitter is like a radio station, you tune it in by following who you want - find the channels that you like. If someone is annoying you, don't follow them, block them, change the c
Sniper Marketing
If you throw enough mud at a wall then eventually some will stick! - you have often heard that expression and when it comes to advertising and in particular at a time when most peo
Whoah – Major changes on Facebook!
Now a user can “switch” their profile to their page (or page of your choice if you are admin for a few pages) and then behave more like an individual
What do you think of me?
“What do you think of me?” is a strange question to ask anyone but every day we are putting ourselves out there in the firing line and whether you like it or not, people will j
The Irish Bank Robber and Facebook
When the renowned Irish American bank robber, Willie Sutton was arrested having been caught after one of his many bank heists he famously gave the following response to journalist
Bill Gates and his last dollar
What did Bill Gates really mean when he said "If I was down to my last dollar I would spend it on PR?"
