Social Media – Fear of the unknown
When we first meet with a new client one of the reviews we always do is a social media review. Clients who have embraced social media are reaping the benefits and have very little
The Value of a Well Designed Website
We’ve all experienced it at one point or another: you go to a website and find it lets down the organisation – dated design, chaotic structure and last updated over 5 years ago
Is the old dog learning new tricks?
Recently a girl on work experience asked me about how I got into PR, what I studied, and how I’ve seen things change in the industry. It reminded of one particular class in colle
CSR – A Reality, not a Buzzword
CSR (Corporate Social Responsibility) has moved from being dismissed as a new-fangled buzzword to being regarded as a key business practice. However, there remains a perception tha
How to Attract Top Talent
Attracting top performers to your organisation is the key factor for future success according to many of the top CEO’s and one of the biggest challenges they are facing today
15 Incredible social media tricks to send your campaigns into orbit!
The whole team are busy working on a plan for a ‘hot prospect‘ that we would love to win. We brainstorm together. first ensuring we all understand the brief, and then w
The Ice Bucket Challenge and the Power of Social Media
Whether you love or hate social media you can’t deny if used properly it can be pretty impressive. Take the ALS ice bucket challenge which began in America for the ALS (Amyotroph
Google + Your Business = Success
I think the very savvy bunch taking my social media classes as part of the Digital Marketing Institute, Digital Diploma programme spotted my lack of enthusiasm for Google+ from a m
Hashtags and Breadcrumbs
I see the confused look on their faces and Hashtags are often just one step too far! “What is all this hashtag business?” I get asked. At times it does feel like we are
Things you didn’t know about Edel Cox!
In this series of blogs we thought it might be a good idea to let you know some of our team a little bit better…that could be scary! First up is Edel Cox. our Dubliner workin
