PR Professionals navigating the world of Online Journalism
There is no denying that the face of the media industry is steadily changing over time. Print journalism is in decline and the move to online journalism is the new age of media. Ov
Some Instagram changes for the better?
In my training sessions, I always start off by saying that Instagram is the platform where you show your best side. From amazing pictures of products to great pictures of your team
Should your celeb ambassadors stay at home?
Should your celeb ambassadors stay at home? That sentence might seem like a contradiction, coming from someone who works in public relations. Raising awareness for worthy causes is
The end of the Business Card?
I was having a chat yesterday with a businessman who was saying how LinkedIn was his new business card – that when he meets a new business contact, instead of handing them a
Should we be using the Irish language more frequently in Ireland’s Media/PR industry?
The topic of the Irish language amongst Irish people can be a very touchy subject. Only 73,000 Irish people speak the Irish language on a daily basis – and the other 4.7 mill
The Power of ‘Cancel-Culture’
‘Cancel-culture’ is a social media movement that ultimately ‘cancels’ a person, boycotting both the individual and their brand. This term has been thrown around a l
Local Elections, old codgers and phone zapping…
We were in our local, the Inniscarra Bar, one of the most authentic old style pubs you will find in the country, part of that dying breed where the walls will talk warmly to you ab
Career Guidance Counsellors should try #WINHAPPY
It was reported last week on Valentine’s Day by the Higher Education Authority that a number of Irish third-level courses have up to 80% drop-out rates. The fact that there is a
Positive Vibes Only…
Starting a new job can be daunting, especially as an intern! You are at the bottom of the food chain, or so they say, but here, that is most certainly NOT the case. First week. New
Nightclubbing and the end of Google+
So…Google have thrown their hat at their social media platform, Google+, which they launched in June 2011. “In December 2018, we announced our decision to shut down Goo
