Are you spending enough on Positive Costs?
Positive costs are absolutely essential for generating business for any company - cutting these out may be viewed as a necessary step but it will eventually choke the oxygen of the
Have a Postitvely Fabulous Easter!
Sales - Increase your sales targets. We all know it’s not easy but tell the team you are budgeting for an increase (let everyone else do the opposite, prepare for the negative it
Flip a Coin
When someone comes up with a crazy promotional idea in your business, look past the problems and the issues and give it a chance - you might actually gain more than you lose ..
Would you text “flirt” to 57533?
Do we really think that you could be fooled by these adverts? Would you really call that number and expect to actually chat with someone genuine (if that has happened to anyone, I'
The Pitch – Did Donald Draper really find it that easy?
One day to go and the visuals are other final material is produced, review, review and review again. There is no point being half committed, to have a chance you have to go the ext
Summer of Fun!
Growing up in London I used to wonder why my parents left the beautiful Island of Ireland and moved to London.
Don’t be late for a Very Important Date! The Late Late Toy Show
I think I must have been around five years old. I know this because the two youngest siblings had not yet been born. I was lying in bed, dreaming my childish dreams when my father
The Secret of My Success
One of the guys my partner Greg and I really admire in business is Louis Copeland. He is a very practical guy, full of positivity and like a breath of fresh air every time we mee
I didn’t mean to spend your money- A poem by Anna Melia
One of the reasons I decided to work in PR was for the variety of interesting people I meet on a daily basis. No two days are the same, without wanting to sound too clichéd. Recen
Anyone can be angry!
Angry with the Government? What are you going to do about it? Anyone can become angry, that is easy, But to be angry with the right person, to the right degree, at th