What would Darwin think of Nama?

Charles Darwin the English scientist who passed away in 1882 had a very famous quote “It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change”

What would he make of our property industry? In the muck for the best part of two years and no new initiatives, besides reducing prices and passing the buck from the developers to the banks to Nama. Is this the best that we can do?

Greg Canty is a partner of Fuzion Communications

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Fuzion

Fuzion is a fully integrated Brand Communications agency providing public relations, creative design, digital marketing and impactful storytelling to help clients build their brand and manage their reputation. We have offices in Dublin and Cork.

All of our client services, whether it’s arranging a photocall or distributing press materials, designing reports or executing a complete rebrand, crafting communication strategies or launching digital marketing campaigns, shape the way brands are perceived, enhancing reputation through effective communication.