Labour landslide as the Tories crumble: Top takeaways from the 2024 UK General Election
As Rishi Sunak departs 10 Downing Street following a tumultuous period as Prime Minister, his successor Sir Keir Starmer will be hoping for a smoother journey as he prepares
Super Bowl: A marketers blessing and a curse
The 58th Super Bowl takes place in Las Vegas this Sunday as Kansas City Chiefs take on the San Francisco 49ers. The Chiefs and star quarterback Patrick Mahomes head into gam
The importance of Public Service Broadcasting
We are influenced by what we see, read, and hear. For this reason, it is important that the content we consume is of the highest quality. High quality news and current affairs cont
Lineker v. BBC: Social Media Guidelines and why the fish rots from the head on impartiality row
Over a week ago a row broke out at the UK’s national broadcaster, the BBC, over a tweet by its senior football anchor and Match of the Day presenter, Gary Lineker. The one-time E
The 2022 World Cup in Qatar has caused a reputation crisis for FIFA
“It’s the most controversial World Cup in recent history and a ball hasn’t even been kicked. Ever since FIFA chose Qatar back in 2010, the smallest nation to host foo
21 Questions with…Dylan Morley
welcome to the eighth of our Fuzion Friday series, where we put 21 devilishly difficult questions to a team member, giving you an insight that Freud would be proud of. Next up is
Football & Brand Loyalty
The recent return of the Premier League for its now 31st season has begun to intensify rivalry and debate with the offices of Fuzion Communications. As a Manchester United fan, I h
LIV vs. PGA: How the Issue of Sportswashing Has Thrown the World of Golf into Disarray
The creation of the LIV Golf Invitational Series has sparked huge controversary and casts realdoubt over the future of golf. This new golf tour is financed by the Public Investment